This fully online, self‑paced Global Marketing course prepares learners for the NASBITE Certified Global Business Professional™ (CGBP™) exam. Offered through accredited school partners, the course delivers comprehensive coverage of global marketing concepts, exam‑taking strategies, interactive quizzes, and a full‑length 200‑question practice exam aligned to CGBP™ Global Marketing knowledge areas.
Module 1: Global Marketing in an International Business Context
Module 2: Practical Applications of Global Marketing
Module 3: External Environment Analysis and SWOT
Module 4: International Market Research and Competitor Analysis
Module 5: Developing the Global Marketing Plan and Budget
Module 6: The Global Marketing Mix
Product
Price
Placement
Promotion
Module 7: CGBP™ Exam Strategies and Practice Assessment
By the end of this course, the learner will be able to:
Demonstrate mastery of CGBP™ Global Marketing knowledge areas
Apply strategic marketing concepts to international markets and customers
Assess external global business environments and conduct SWOT analyses
Perform international market research and competitor analysis
Develop global marketing plans, budgets, and marketing mix strategies
Use effective exam‑taking strategies to improve certification test performance
Evaluate readiness for the CGBP™ exam through quizzes and a full‑length practice exam
Following completion, learners will be eligible to sit for the NASBITE International (North American Small Business International Trade Educators) exam.
This course provides students with qualified support professionals to guide them through their learning experience. The student support team is available to answer any questions a learner may have including questions on course content, course material, certifications, and registration or enrollment questions. Support advisers also monitor the progress of learners to ensure training retention and program advancement.